Tag Archives: Internet advertising

Hitting Our Target Market

How can a company best advertise to their target market? There are quite a few different ways. For instance, being associated with relevant content can help bring in the appropriate eyeballs. A rester aunt that sells organically produced food might benefit from being associated with a “green” or environmentally friendly website. More often than not, [...]
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Frequently Asked Advertising Questions

FAQ’s: A Guide for Small Business Excerpts from the Federal Trade Commission Internet Advertising Is advertising on the Internet subject to the same laws as other advertising? Yes. Ad claims on the Internet must be truthful and substantiated. Visit Advertising and Marketing on the Internet: The Rules of the Road for more information. Dot Com [...]
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Who Is Advertising?

“If I were starting life over again, I am inclined to think that I would go into the advertising business in preference to almost any other. The general raising of the standards of modern civilization among all groups of people during the past half century would have been impossible without the spreading of the knowledge [...]
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The State Of Advertising

If you search for “NASCAR sponsorship problems” at Google, there are over half-a-million results. NASCAR has seen a huge decline in advertisers. So much so, that entire race teams have been laid-off. It’s not just racing that is being hurt in this economic downturn. Most professional sports, such as the PGA, are feeling the crunch. [...]
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Accessibility: Fair Access To Information

Why should I care if our website is accessible to all consumers? 1) It might be the law. Depending on who you do business with, it might be the Federal (USA) law that your website is ADA compliant Americans With Disabilities Act). Also, it could be the law in the state(s) or foreign nations where [...]
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DO YOU WANT MORE TRAFFIC?

by MyAdvertisingMarket.com Gaining traffic to a website is a progressive process. When you start from scratch, it can take a long time to gain momentum. If you want to build traffic faster, it helps to work with a well established business network. For instance, if you place your information on a domain that has been [...]
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HOW EASY IS IT TO FIND YOUR WEBSITE?

by MyAdvertisingMarket.com Does your site rank high in search engine results? There are many factors that determine how easy it is to find a website on the Internet. Search engine traffic is only part of creating a meaningful Internet presence. However, most of the elements that make a website easy to find are also used [...]
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IS ANYONE HELPING YOUR BUSINESS SUCCEED?

by MyAdvertisingMarket.com How many people in business have vast experience in publishing?  Do they have expertise in web engineering, design, marketing management and intellectual property rights? It doesn’t need to be expensive to get help with a website or Internet presence.  There are quite a few good companies that can assist with your publishing and advertising.  [...]
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