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Tag Archives: world wide web
The World Wide Web
“The World Wide Web (known as “WWW’, “Web” or “W3″) is the universe of network-accessible information, the embodiment of human knowledge.” The World Wide Web started as a network information project at CERN in 1989. CERN, the European Organization for Nuclear Research, is one of the world’s largest and most respected centers for scientific research. [...]
Report On Web Security: Danger!
The IBM X-Force 2009 Mid-Year Trend and Risk report finds growing security concerns related to surfing the web. “The trends highlighted by the report seem to indicate that the Internet has finally taken on the characteristics of the Wild West where no one is to be trusted,” said X-Force Director Kris Lamb. “There is no [...]
The Form Of Consumer Relations
If I had to pick out just one unique feature of advertising on the Internet, it would be the ability for interaction between the business and the consumer. The world wide web is different than a billboard or broadcasting in that it allows communication to flow in both directions. Broadcasting pushes a message onto a [...]
Are There Website Rules or Standards?
Site Programming Avoid Bells and Whistles – Ask what program(s) the website will be written with HTML authoring programs to avoid Dreamweaver Microsoft FrontPage Adobe GoLive Automated website builders from hosting companies Website programming languages and tools to avoid – “Push” Technologies – Programming that the viewer may not desire and that could be infected, [...]
What Do I Need to Know About Website Content?
Site Content Content Development Plan – Must grab viewer’s interest Sales Service Marketing Promotions Photos/Images Geographic segments demographic segments, etc.. Create Good Copy Important to have solid foundation On-going refinement Attention to keywords Learn from your viewers – Give the people what they want Assess Navigability Any page can be the first page that a [...]
What Are the Basics for Advertising on the Web?
Marketing/Advertising/Accessibility/Audience/Traffic Search Engines Most Popular Google MSN Yahoo AOL Complex Algorithms – Criteria used by the Search Engines to rank pages. Copy Accessibility Keywords Links to your site Submission Process Your entire website should be cataloged and available Integrated Marketing Part of something bigger Industry leading sites Established networks of websites Connect to the website [...]
Don’t Be Evil